Eight cult objects of the italian design. Eight object to give as a gift for their good design.
pictures © Gabriele Pinzin
Brochure _ picture © Gabriele Gambotto
We choosed eight cult objects of the italian design to be showed in Galliano Habitat showroom for the nominee of Turin as the first World Design Capital.
Eight object to give as a gift for their good design.
The purpose of the initiative is to see customers wonder about the products they're going to buy, because they have an high functional value, before an emotional and formal value.
Their current production proves that.

The object are showed, with a critical description, in the entrance area of the showroom.
When the customer buys one of the selected products receives a small brochure as a gift, with the explanation of the object values.

Selected products:
Tags: communication | exhibit | graphic | popular